Expand and Enhance Your Business and Personal Brand Using Content Marketing
Being a good storyteller is a foundation to building your brand. But how do you use that skill to create effective content? In this session, we will discuss ways to use content marketing to build your business and personal brand awareness, how others have used it effectively, and ways you can do so that's relevant, educational, and fun. We will also discuss ways to use content marketing to help build trust with customers, tips for creating engaging content, and the media options that are available to deliver your message.